HSMAI Europe Names its first Digital Marketing Advisory Board, announces Marketing Strategy Conference 24 May 2012 in Oslo


HSMAI Europe, the European arm of the Hospitality Sales and Marketing Association International ((HSMAI), has named its inaugural Digital Marketing Advisory Board and announces the HSMAI Marketing Strategy Conference to be held in Oslo, Norway, Thursday 24th May 2012 followed by the HSMAI European Awards.

As the next step in its commitment to developing European member benefits, HSMAI Europe has named the members of its first Digital Marketing Advisory Board. Headed up by Ally Dombey, Managing Director of Revenue by Design, the Advisory Board will be tasked with guiding the growth of digital marketing expertise, tools and resources available to HSMAI Europe members in this rapidly expanding discipline.

“I am very happy to announce the creation of the HSMAI Europe Digital Marketing Advisory Board, and very proud to welcome this group, which represents a pan-European selection of leaders in Digital Marketing from across the hospitality and travel industry,” says Ingunn Hofseth, President of HSMAI Europe. “This marks a major milestone in the creation of our member benefits and a clear commitment from HSMAI Europe to ensuring our membership gains access to best-in-class developments in Digital Marketing”

 Members of the HSMAI Europe Digital Marketing Advisory Board:

Ally Dombey, Managing Director, Revenue by Design
Sally Beck, Director of Marketing, Landmark London
Elin Bolann, Managing Director, Elin Bolann Consulting.
RJ Friedlander, CEO, ReviewPro
Christian Kaumhaug, Head of Social Media, SAS
Patrick Landman, CEO, Xotels
Riko van Santen, Vice President Ecommerce, Louvre Hotel Group
Niklas Schlappkohl, Director Ecommerce, Rezidor Hotel Group
James van Thiel, Industry Leader – Travel, Google
Simen Vinge, Director of Marketing, Comfort Hotels Norway
Suzie Wotton, Vice President Marketing, Red Carnation Hotels
David Wright, Vice President Distribution & E-Commerce, Meliá Hotels International

In addition to the launch of the Advisory Board, HSMAI Europe will be holding its annual Marketing Strategy Conference Thursday 24 May 2012 at Radisson Blu Scandinavia Hotel, Oslo, Norway, focusing on SoLoMo – Social, Location and Mobile marketing. Presentations will be by internationally known speakers like Dan Hill (President, Sensory Logic), Paolo Torchio (VP E-Marketing & Revenue Consulting, Sabre Hospitality Solutions), Geoff Parker (Client Services Director, Click Consult), André Wiringa (Managing Partner/CXO, Performance Solutions), and Asif Khan (Founder and President, The Location Based Marketing Association).

The conference will be followed by the HSMAI European Awards, designed to stimulate and encourage good marketing by promoting and rewarding creative marketing efforts.


Source = HSMAI Europe
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