|Pictured at the official signing ceremony today in Haikou, senior executives from the Mission Hills Group and The Leading Hotels of the World celebrate their new partnership. From second left to second right: Mr. Philip Ho, Vice President Asia Pacific and Mr. Ted Teng, CEO, The Leading Hotels of the World and Dr. Ken Chu, Chairman and CEO, Mission Hills Group and Mr. Lu Zhiyuan, Assistant to the Governor of Hainan Province and Director of the Hainan Provincial Tourism Development Commission.
Three Leading Five-Star Golf & Lifestyle Resorts Complement Luxury Hospitality Organization’s Expansion in China
China’s Mission Hills Group, owner and operator of the ‘World’s No. 1 Golf Club,’ formally partnered with the world’s largest luxury hospitality organization, The Leading Hotels of the World (LHW) in a ceremony today at the Group’s Hainan Island resort.
The partnership was signed at the new Mission Hills Resort on China’s southern Hainan Island – and extends to the Group’s two other five-star golf resorts in Shenzhen and Dongguan. Established in 1992 and celebrated as the cradle of golf development in China, Mission Hills has three independent hotels, each of which offers a fully-integrated resort destination.
“We’re delighted to welcome Mission Hills into The Leading Hotels of the World family and look forward to a long-standing and successful partnership,” said The Leading Hotels of the World’s President and CEO Ted Teng at the press event. “What unites our members are their unvarying quality and attention to detail and it’s clear that this is present with Mission Hills Resorts.”
Mission Hills Group’s Chairman and CEO Dr. Ken Chu said: “This partnership with The Leading Hotels of the World represents a formidable association of two of the world’s leading luxury lifestyle brands.”
“Mission Hills adds three very unique resort destinations to The Leading Hotels of the World’s collection – including a total of 22 championship courses designed by renowned players and architects, five-star hotels, award-winning spas and volcanic mineral springs, international convention centers, golf academies and a tennis complex with 51 outdoor courts.”
Mission Hills was voted ‘Golf Resort of the Year’ in the International Association of Golf Tour Operators (IAGTO) Awards and a National 5A Level Tourist Attraction, China’s highest recognition for scenic attractions, by the country’s National Tourism Administration.
Affiliation with The Leading Hotels of the World reflects each Mission Hills Resort’s independent character and style, as well as the Group’s commitment to exacting standards of excellence including guest comfort, convenience, well-being and sustainable tourism.
Mission Hills has also invested more than US$48 million implementing a sustainable environmental management system across all three of its resorts. It is the first golf operator in China to receive the ISO 14001 certificate recognizing its commitment to building a sustainable and environmentally responsible tourism business.
“At The Leading Hotels of the World, we know luxury travelers want to be more than pampered — when they travel, they want to be immersed in the local culture and to return home enriched from their experiences. Each of The Leading Hotels of the World celebrates the authenticity of its destination, rather than trying to mask it with corporate-mandated sameness,” added Mr. Teng.
The Leading Hotels of the World is the largest luxury hospitality organization in the world with more than 430 of the most iconic independent properties in over 80 countries – from grand palaces and intimate city hideaways, to luxury tented enclaves and expansive self-contained resorts.
Source = The Leading Hotels of the World