Singapore has overtaken Hong Kong as the business traveller’s choice of destination according to hotel group Accor.
Results from the Accor Asia-Pacific Business Travel Research revealed that Singapore topped the list of destinations visited for business travel, with last years preferred destination Hong Kong only making the cut among travellers from Mainland China, Thailand and Australia.
Speaking at the presentation of these results, Accor Asia-Pacific vice-president communications Evan Lewis said the choice of Singapore by travellers indicates the strength of the Southeast Asian economies and perhaps, the slowing in North Asian economies.
“That said, Hong Kong remains an important gateway for travellers doing business in Mainland China—and for Mainlanders engaging in business travel,” Mr Lewis commented.
Conducted by the international hotel operator in partnership with ORC International, the report was compiled from an online survey of 2,500 respondents from nine countries in Asia-Pacific.
Other results showed that business travellers took an average of 10 business trips in the first six months of 2012, an increase from the six trips recorded last year.
Chinese business travellers took the highest number of business trips (14).
While a majority of business trips were internal company meetings and external sales visits, MICE travel accounted for 28 percent of all business trips in the first half of 2012.
Source = e-Travel Blackboard: K.W